How the Learning Platform Works| Hitchhikers Platform

What You’ll Learn

In this section, you will learn:

  • How the learning is structured
  • What are tracks, modules, and units
  • How quizzes work
  • How assessments work
  • How to launch and submit a challenge
  • How to search with Answers

Overview of the Hitchhikers Learning Platform

The Hitchhikers Learning hub contains all of the product, industry, and process training we believe that you need to start making successful search experiences.

We break up the training into 3 discrete levels: Units, Modules, and Tracks.

Here are some definitions:

  • Unit: You’re in a unit right now! The Unit is the smallest component of training and should take you no longer than 10-20 minutes to complete. Each unit ends with a quiz, but we’ll explain more about that later.

  • Module: A module is a collection of units (usually 2-5) about a given topic. The topic is often (but not always) a single product feature, idea, or skill. Each module ends with an assessment, but we’ll also explain more about that later.

  • Track: A track is a collection of modules and generally represents an entire product area or learning theme. For example, we have tracks on Knowledge Graph and Answers, but we will also have tracks on things like Technical Skills or Industry Overview that span across product areas. Modules can be a part of one track or multiple tracks — you might get close to finishing a track without even realizing it. When you finish a track, you earn a Badge.

Currently, you’re in the How the Learning Platform Works unit. This is inside the Introduction to Hitchhikers module, and that is a part of the Hitchhikers Program track.

When you finish units, modules and tracks, you’ll earn points! You should have noticed that when you completed the quiz from the first unit. We’ll cover this more in-depth in the Points and Badges unit.

As you go through the learning, you’ll see that the content is a mixture of text, images, and video. For now, the video will not contain any audio, as they are more like screen recordings to show you how something works. You can pair it with the written training to fully understand a topic.


Many Hitchhikers will join the program with a specific goal, such as becoming an Answers Administrator or a Listings Expert.

To provide guidance, we have built structured Curriculums. Curriculums are essentially groupings of tracks that we have created to help prioritize training and track your progress.

For example, becoming an “Answers Administrator” isn’t as simple as finishing the Answers tracks. The Curriculum also contains tracks such as Knowledge Graph and Solution Templates, which are critical to the success of any Answers Administrator. Once you complete a Curriculum, you can share your achievement on platforms such as LinkedIn and Facebook.

Check out the Curriculums page to learn more about the available Curriculums.


If you ever have feedback on the content, we encourage you to leave that feedback by clicking on the Hitchhiker icon in the bottom-right corner of the site.

hitchhikers logo for help

This will open a panel where you can click Hitchhiker Content Feedback, and enter any feedback into the text box! This should really be about feedback on how to improve the content or the experience and not about bugs or issues when you’re completing challenges (which you’ll learn about below!). Also, keep in mind that if you have an ad-blocker like Ghostery enabled, you may not be able to see this without adjusting your preferences with your ad-blocker.

Additionally, you can always post feedback in the community (more on the Community in the next module!). If at any point you’re really stuck, you can also email hitchhikers-support@yext.com to get in touch with us.


As we mentioned, each unit ends with a quiz with multiple choice questions. Before you ask – no, we’re not trying to bring back memories of high school or standardized tests. These quizzes are designed to make sure that you grasped the content in the unit and will highlight key points or concepts that we believe are critical for you to understand.

Quizzes can either be single-option or multi-option. You’ll notice that the difference is radio buttons or checkboxes.

example of quiz

If you get a question wrong, that’s okay – not everyone can be perfect every time :)

You can retake the quiz as many times as you need. Keep in mind that you will receive fewer points for the quiz with each retry so it’s important to read the content the first time.


Quizzes are great and all, but the real fun begins with the Assessments. At the end of each module, you’ll be presented with either another quiz assessment (boring!) or a hands-on challenge (exciting!).

The Quiz Assessments will work just like the unit quizzes, except that you’ll earn more points for completing them. They will combine information learned throughout the quizzes. These are open book though – you should be referencing your learning materials for the quiz, just like you can and should be referencing these materials when you’re actually building!

The Challenges are our pride and joy. This is where you have the opportunity to get your hands dirty in a “challenge environment” Yext account to put your learning to the test. Throughout the challenges, you’ll be presented with scenarios for Turtlehead Tacos, the fictitious brand you’ll be working with throughout Hitchhikers.

How to Launch and Submit a Challenge

There are three main steps to completing a challenge:

  1. Launch the challenge
  2. Complete the tasks in the challenge
  3. Submit the challenge for grading

Launch the Challenge

When you’re on a Challenge, you should see a button to Open Challenge. When you click this, we will spin up a new account environment where you will complete the challenge. Each module will create a new account for you and will automatically have the starting point necessary for you to complete the challenge successfully. This means that if you skip a module, you don’t have to worry about your account not working. It also means that if you add extra flair in an account, it will not carry through to the next challenge.

It may take a few moments for us to create the new account and apply the necessary configuration. You should see a loading screen like this:

loading screen

Complete the tasks

Read the background and follow the instructions provided on the page. Make sure to read the instructions carefully for each step. You should complete these tasks in the challenge environment you created in the first step. If you’ve closed out of that tab, no problem – you can access it again by clicking Open Challenge.

example challenge instructions

Submit your work

In order to complete the challenge, you need to submit your work so we can make sure you did it correctly. If you did, fantastic! You’ll see your points accrue and you can move on to the next module. If you did not, you will see a description of which step was not done correctly. Re-review the instructions for that step, fix any mistakes, and re-submit. If you have any issues, reach out to the Community or email hitchhikers-support@yext.com with the name of the module and details about your issues.

example grading response

If at any point you need to restart the challenge and want to try again with a fresh account, you can do so by clicking on the dropdown and selecting Restart Challenge. This will create a new account for you.

Challenge Account Expiration

At any point, you may choose to revisit a challenge you’ve already completed, or you may find that you got distracted and never finished a challenge in the first place. Challenge accounts are designed to be temporary and will expire after two days. But, this is not a problem! You can always click “Start Challenge”, which will spin up a fresh, new account for you to use whether it’s your first time completing it or your fifteenth. All challenges are designed to take between 10-45 minutes so hopefully you’re back at it in no time!

Issue with Challenges

If you are having trouble completing a challenge or getting really stumped, we recommend you:

  • First, post in the Community! We have a category devoted to helping people with Challenges and this is the fastest way to get help. You can access that category here. Just make sure you include the link to your challenge account so we can take a look.
  • Second, you can also submit a support ticket at hitchhikers-support@yext.com. If you do this, make sure to include the name of the module you’re on and a link to your challenge account. This will allow us look into the specifics of what’s going on!

Playground Accounts

Want to play around in an account stress-free? No problem! You should create a Playground Account. Playground Accounts can be created from your Hitchhiker Control Center dashboard. All you need to do is enter an account name and click “Create”. This will spin up an account with access to Yext’s products for you to… well, play around in (get the name now?). These accounts are meant to be temporary and will only be accessible for 90 days after creation. These are not for building features you want in your production account.

unit Quiz
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    Error Success Question 1 of 4

    We break up the training into 3 discrete levels, select the correct order from largest to smallest.

    Error Success Question 2 of 4

    For challenges, can you use the same account for each module or are you using a different account for each module?

    Error Success Question 3 of 4

    What should I do if I have any questions, want to leave feedback or need help? (Select all that apply)

    Error Success Question 4 of 4

    Quiz Assessments and Challenges are open book:

    You're out of this world! 🌎

    You've already completed this quiz, so you can't earn more points.You completed this quiz in 1 attempt and earned 0 points! Feel free to review your answers and move on when you're ready.
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