Question for Long/Lat

Hi Team,

Could you tell me

  1. What each long/lat (Diplay/CIty long/lat … that you can export from the dashboard) is used for
  2. I thought ‘Display Lat/Long’ was the one we sent to publishers but what are we sending if the value is blank?
  3. I was informed that all long/lat that has ‘Yext’ at the top is internal use only but how does that value decided?
    (for example location 11300006 has no value for Display long/lat but there is a value in yext Display long/lat. Also location 11300008’s Display long/lat is different from yext Display long/lat…)

Please let me know!
kotoko

Hi Kotoko,

Thanks for reaching out. Great questions - essentially, anything that starts with Yext is what we send to publishers, which is the highest confidence geocode.

Let us know if that helps clarify.

Alyssa