Introduction | Yext Hitchhikers Platform

Overview

With visitor analytics, you can better understand how your individual customers are interacting with search on your site so that you can better optimize their experience.

light bulb
Note
Depending on your local regulations, e.g. GDPR, you may be required to request consent from your users before performing any visitor level tracking.

Once you set this up, you will be able to build relevant analytics dashboards to view user engagement, such as the example below that showcases a single user’s interaction with search result content.

report of single visitor content engagement