What is a Subdomain? | Yext Hitchhikers Platform

What You’ll Learn

In this section, you will learn:

  • What a subdomain is
  • Considerations when creating your subdomain


A subdomain is a domain off of your main domain name. Subdomains are created to help organize and navigate to different sections of your website.

You can select any subdomain you want. We recommend choosing a short and meaningful subdomain (e.g., restaurants.mydomain.com, locations.mydomain.com, agents.mydomain.com, or branches.mydomain.com) that helps users clearly distinguish between the different pages on your website.

Breakdown of URL structure to point out subdomain

This is what enables the connection to your website, so that the page on your website will point to the Yext-hosted page and the correct content will display for your users. Domains are required in order to publish your pages (even if you’re using a subdirectory through Consulting Pages).


A page can only have one subdomain. For example, the page will only be published to locations.yext.com.

Each page set must have a unique subdomain, but all pages in that page set share the same subdomain. For example, all Yext location pages will be published to locations.yext.com. Once you set the subdomain for a Page, you cannot change it.

Subdomain setup can be done at any time before publishing. You don’t have to wait to start designing pages.

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