Common Facebook Listing Troubleshooting| Hitchhikers Platform

What You’ll Learn

In this section, you will learn:

  • Common Unavailable Reasons on Facebook
  • How to resolve them


After you have connected your Facebook account with Yext, some Facebook Listings may display as Unavailable in the Yext platform.

As we outlined in the Listing Statuses module, Unavailable reasons can occur for a variety of reasons, but the most important thing to keep in mind is that the Yext platform will always indicate that a listing is unavailable, as well as the associated reason why the listing is unavailable. For example:

facebook unavailable

Common Unavailable Reasons and How to Resolve

Example 1:

Unavailable Reason: Please link an account on the Linked Accounts page.

To Resolve: Navigate to the Linked Accounts section of Accounts Settings and make sure your Facebook account is linked with Yext. Once your account is linked, make sure the linked account has been assigned to the entity.

  1. For the desired entity, click Internal Use Only in the left sidebar.
  2. Click on the Linked Account field and confirm or adjust the account next to Facebook.
  3. Click Save.

Example 2:

Unavailable Reason: Facebook does not recognize the authentication token for the user linked to this account. This may be because the user changed the password since the time the session was created or Facebook has changed the session for security reasons. Please try to relink your Facebook account under Account Settings \ Linked Accounts.

To Resolve: Relink your Facebook account by navigating to the Linked Accounts section of Account Settings.

Example 3:

Unavailable Reason: Facebook has indicated that one of your email addresses is too generic. Please provide another email address in the emails section.

To Resolve: Facebook does not accept email addresses with generic prefixes (e.g., info@, sales@ or admin@). To fix this unavailable reason, you can update the email address listed on all of your listings by editing the field in the Knowledge Graph, or choose not to publish an email address on Facebook by managing the Listing Sync settings.

You can see a more complete list of Facebook’s unavailable reasons and how to troubleshoot in the Unavailable Reason Troubleshooting: Facebook Help Center article.

unit Quiz
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    Error Success Question 1 of 2

    If Facebook is unavailable because it does not recognize the authentication token, what steps should you take?

    Error Success Question 2 of 2

    Where can you find more information on specific unavailable reasons for Facebook? (Select all that apply)

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