On August 24, 2020, Google launched version 4.7 of its Google My Business (GMB) API. This update offers restaurants the ability to structure even more data about menu and food items on Google. Now, in Yext you can specify additional attributes like allergens, calories, and price in your Knowledge Graph. While we are now syncing more enhanced menu fields to Google, these updates will not yet appear to consumers in the Google search UI — they will, however, help you appear more in search.
As searchers continue to ask more pointed questions, sites like Google only want to deliver the most relevant answers. The more Google knows about your brand, the more likely they are to provide your restaurant as an answer when someone searches for a query like “pasta dish near me that’s under 1,000 calories and contains no nuts”
To learn more about modeling data in your Knowledge Graph for the Food Services vertical visit the Data Model Example - Food Services unit.
If you have any comments, feedback, or questions on these new Google Attributes you can manage in Yext, leave a comment below!