Sentiment analysis is not flagging key words

When looking through my reviews, it seems there are words that are sometimes getting flagged by the sentiment analysis, but not always. An example of this is the word “rude”. I would assume this is an important word that would be flagged immediately, but when manually reading through the reviews, “rude” is never flagged. When I search through the sentiment keywords for “Rude” I find 2 results, but I have found 10 reviews that all contain the word “Rude” but they aren’t flagged. Is there a way to remedy this without having to manually read through reviews?

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