If you’re already a Hitchhiker, log in to access this content.
How Yext Helps You Optimize Review Monitoring
What You’ll Learn
In this section, you will learn:
- Introduction to review monitoring
- Introduction to Yext’s Review Monitoring functionality
- High level overview of Yext’s Review Monitoring features
Introduction to Review Monitoring
Reviews are a great opportunity for businesses to analyze their customer feedback. At scale without any solutions, it becomes a very manual process to comb through reviews about different entities on different sites on an ongoing basis.
Monitoring reviews helps you to understand your customer experience, analyze trends, and to identify specific positive or negative experiences. This has major benefits including time savings, a global brand view, and providing the data necessary to make informed brand improvements.
Yext’s Review Monitoring Functionality
When it comes to monitoring reviews, each organization has different goals, structure, and processes. Yext provides flexible tools and functionality, so that regardless of how you want to monitor your reviews there are options available.
Review Monitoring In-Platform
Yext takes advantage of its direct two-way integrations with publishers around the web to pull reviews into a single platform. This gives users — whether they care about a single entity, or an entire brand — one place to look at all incoming reviews.
Advanced filtering gives you the functionality to view and sort reviews based on content, rating, date, entity, language, site, and more. This makes it easy to filter down to the reviews you care about and get the feedback you need.
Notifications make it easy to see the reviews you care about as soon as they are left. Simply create a custom filter for the reviews you want to see, and Yext will notify you whenever reviews fitting that criteria are pulled into the platform.
Yext has advanced reviews-specific analytics across the platform to analyze things like review rating, sentiment analysis, competitive intelligence, and more. You’ll learn more about these analytics throughout the Reviews track.