Conversion Tracking Metrics | Yext Hitchhikers Platform
Clicks
Description: The number of times consumers clicked on your online properties.
Request ID & Response ID: CLICKS
Data Type: Integer
Example Response Value: 13040
Example Response: {"day": "2022-01-10", "CLICKS": 13040}
Compatible Dimensions:
- ANSWERS_VERSION_LABEL
- CLICK_TYPE
- WEEKS
- ACCOUNT_IDS
- FOLDER_NAMES
- MONTHS_RETAIL
- SEARCH_QUERY
Conversion Rate
Description: Conversions divided by clicks.
Request ID & Response ID: CONVERSION_RATE
Data Type: Float
Example Response Value: 0.01
Example Response: {"CONVERSION_RATE": 0.01, "day": "2022-01-10"}
Compatible Dimensions:
- ANSWERS_VERSION_LABEL
- CLICK_TYPE
- WEEKS
- ACCOUNT_IDS
- FOLDER_NAMES
- MONTHS_RETAIL
- SEARCH_QUERY
Conversion Searches
Description: The number of Answers Searches with a Click.
Request ID & Response ID: CONVERSION_SEARCHES
Data Type: Integer
Example Response Value: 466
Example Response: {"CONVERSION_SEARCHES": 466, "day": "2022-01-12"}
Compatible Dimensions:
- ANSWERS_VERSION_LABEL
- CLICK_TYPE
- WEEKS
- ACCOUNT_IDS
- FOLDER_NAMES
- MONTHS_RETAIL
- SEARCH_QUERY
Conversion Sessions
Description: The number of Answers Sessions with a Click.
Request ID & Response ID: SESSIONS
Data Type: Integer
Example Response Value: 373
Example Response: {"SESSIONS": 373, "day": "2022-01-12"}
Compatible Dimensions:
- ANSWERS_VERSION_LABEL
- CLICK_TYPE
- WEEKS
- ACCOUNT_IDS
- FOLDER_NAMES
- MONTHS_RETAIL
- SEARCH_QUERY
Conversion Value
Description: The monetary impact of your conversions.
Request ID & Response ID: CONVERSION_VALUE
Data Type: Float
Example Response Value: 4
Example Response: {"CONVERSION_VALUE": 4.0, "day": "2022-01-10"}
Compatible Dimensions:
- ANSWERS_VERSION_LABEL
- CLICK_TYPE
- WEEKS
- ACCOUNT_IDS
- FOLDER_NAMES
- MONTHS_RETAIL
- SEARCH_QUERY
Conversions
Description: The number of conversions based on the methodology you selected.
Request ID & Response ID: CONVERSIONS
Data Type: Float
Example Response Value: 152
Example Response: {"day": "2022-01-10", "CONVERSIONS": 152.0}
Compatible Dimensions:
- ANSWERS_VERSION_LABEL
- CLICK_TYPE
- WEEKS
- ACCOUNT_IDS
- FOLDER_NAMES
- MONTHS_RETAIL
- SEARCH_QUERY
Value per Conversion
Description: Total conversion value divided by the number of conversions.
Request ID & Response ID: VALUE_PER_CONVERSION
Data Type: Float
Example Response Value: 0.03
Example Response: {"VALUE_PER_CONVERSION": 0.03, "day": "2022-01-10"}
Compatible Dimensions:
- ANSWERS_VERSION_LABEL
- CLICK_TYPE
- WEEKS
- ACCOUNT_IDS
- FOLDER_NAMES
- MONTHS_RETAIL
- SEARCH_QUERY