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Industry Overview | Yext Hitchhikers Platform
Yext
Learn the fundamentals of search, including the overall landscape and how the Yext Knowledge Graph, Listings, Pages, Reviews and Search products are critical for every brand's success. We recommend this track to those looking to learn more about the search ecosystem and how it impacts the digital journey.
Core Competencies Gained
- Knowledge of the fundamentals of AI-powered search
- Skills to build a strategy on how to create and optimize your brand for search
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8 modules
3.5 hours
1300 points
Unit 1: Key Terms and Introduction to How Search Engines Work
5 min, 20 points
Unit 2: SEO Best Practices
5 min, 20 points
Unit 3: Elements of SEO and How Yext Helps
10 min, 20 points
Unit 4: Content Strategy and Design
5 min, 20 points
Unit 5: Overview of Schema
5 min, 20 points
Module Assessment
5 min, 100 points
Practice Packs are available at the end of each track and can be used to review and solidify your learning. Each Practice Quiz consists of 4-6 questions from this track for you to review. Take one to maintain your quiz streaks! Having trouble passing? Click on the unit name next to the question to go back and review the material.
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Daily Quiz Streak: 0
Quiz Accuracy Streak: 0
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8 modules
3.5 hours
1300 points